Rodan + Fields, a skin and hair care brand debuted its Plumping Lip Oil SPF 28. The new product is created by dermatologists and offers “color and care in one swipe.”
 
Powered by peptides, hyaluronic acid, vitamins C and F, sunflower seed oil, and SPF, the new Lip Oil offers hydration, plumping, brightening, and sun protection.
 
Dalia Stoddard, Chief Brand and Innovation Officer of Rodan + Fields, said,
 
“We are thrilled to bring consumers this innovative tri-benefit product that offers a unique combination of being a lip treatment, offering lip protection from further damage plus a pop of gorgeous color all in one. As a leader in skin for over 16 years, we know lip care is an important step in every skincare routine and we are excited to offer this innovation in four beautiful shades as the last step in a daytime skincare routine.”
 
The Plumping Lip Oil SPF 28 comes in four shades: Pink, Peach, Berry, and Coral. 
 
Clinical studies showed that after four weeks, 83% of users had more hydrated lips without the product on, 78% of users agreed the lip oil visibly restored lip volume without the product on, and 100% of users agreed the product was gentile for daily use.

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